Goal
To create a dedicated e-commerce mobile-based application to buy books online.
Target Audience
1. People who can't go out due to pandemics.
2. Enthusiasts: people who love reading books (Novel, Manga).
3. People who buy school/ college/ course books.
Competitive Analysis
User Interview
Questionnaire
What's your Name, Age, Gender & Profession?
Do you buy books online? If yes, then from which app or website?
What motivates you to buy books online?
Do you face any problems with the e-commerce platform which you use?
Can you think of any feature which needs to be added to the e-commerce platforms to buy books online.
Are the categorization and search filters works fine for you?
Rate the user flow
Very easy 1 2 3 4 5 Very confusingDo you generally buy hard copy or e-books? Any main issues with buying e-books or audio books?
Which device do you use to buy books?
What all top 3 apps you use the most?
User Personas
Customer Journey Mapping
Information Architecture
Wireframes
